100 scholarships. 4 briefs. Apply by 5.11. 5 weeks. 44 speakers. 25 countries. Learn at quantum speed. The world at your fingertips.
BRANDS SHAPED BY OUR SPEAKERS
What?
World's first Creative MBA for passionate professionals eager to know the latest in marcom, design & related industries.
Emerging trends & insightful transformations
“How goods look like” in the near future. Business intelligence, guts & flair. Culture & society awareness.
Training led by exceptional professionals, complemented by workshops and real briefs tackled individually or in pairs.
International experiences are in order for the best, adapted to the specific criteria of each

When?
FALL - WINTER
November & December On Line
7-9 PM. Tuesdays and Thursdays
ALONG THE YEAR, FOR THE BEST
access to premium events
international experiences
1 : 1 mentorship with Tedi Migdalovici

For whom
It’s the hunger to know first about the latest and the best that keeps this mayo firm, not the age. Anyone, regardless of seniority level, can attend.
An eclectic, passionate crowd has its perks: People learn from each other as much as from the speakers.

Young Lions
Teams of 2
At least one of the two has to be fluent in visual languages, for the briefs’ execution.
Ad, design, branding agencies’ employees, marketers, strategists, copywriters, creative PR & all sorts of content creators, game developers or freelancers working in marcom & related industries.
Competitions in Design, PR, Print, Digital and Media are subject to availability.

The briefs
The on-line meetings can be followed by short presentations & feedbacks on the briefs’ ideas & executions.
Most briefs follow a kaizen approach, with work refined through speakers feedback.
At least one sprint brief, to be completed within 24 hours.
Jury evaluation follows. A week later the Winners are announced.
Top performers qualify for international events.
Outstanding ideas, quoting the creators, may be implemented or receive additional awards.

Briefs
At #TheAlternativeSchool you work on real briefs, for real brand challenges, just as in real life or during the 24h YL competitions happening in Cannes.
If under 30 and interested to attend “Future Proof Creativity: How to brand: 25+” the fall - winter module, there will also be scholarship briefs. Follow #TheAlternativeSchool on social media, to find out about the new scholarship competition.
PREVIOUS WORK WORTH EXPLORING

PLAY IT COOLER
M&C

NEVER LOSE YOUR BALANCE
GOOD KIDS, M.A.A.D CITY

CHILL, IT'S COOLER...ANYWHERE
BRIEFBUSTERS
AWARDS WON BY OUR SPEAKERS & JURORS
26-27 \ CREATIVE MBA / SPEAKERS & JURORS
Make your mama proud:
100 scholarships. 4 briefs. Apply by 5.11. 5 weeks. 44 speakers. 25 countries. Learn at quantum speed. The world at your fingertips.
BRANDS SHAPED BY OUR SPEAKERS
What?
World's first Creative MBA for passionate professionals eager to know the latest in marcom, design & related industries.
Emerging trends & insightful transformations
“How goods look like” in the near future. Business intelligence, guts & flair. Culture & society awareness.
Training led by exceptional professionals, complemented by workshops and real briefs tackled individually or in pairs.
International experiences are in order for the best, adapted to the specific criteria of each

When?
FALL - WINTER
November & December On Line
7-9 PM. Tuesdays and Thursdays
ALONG THE YEAR, FOR THE BEST
access to premium events
international experiences
1 : 1 mentorship with Tedi Migdalovici

For whom
It’s the hunger to know first about the latest and the best that keeps this mayo firm, not the age. Anyone, regardless of seniority level, can attend.
An eclectic, passionate crowd has its perks: People learn from each other as much as from the speakers.

Young Lions
Teams of 2
At least one of the two has to be fluent in visual languages, for the briefs’ execution.
Ad, design, branding agencies’ employees, marketers, strategists, copywriters, creative PR & all sorts of content creators, game developers or freelancers working in marcom & related industries.
Competitions in Design, PR, Print, Digital and Media are subject to availability.

The briefs
The on-line meetings can be followed by short presentations & feedbacks on the briefs’ ideas & executions.
Most briefs follow a kaizen approach, with work refined through speakers feedback.
At least one sprint brief, to be completed within 24 hours.
Jury evaluation follows. A week later the Winners are announced.
Top performers qualify for international events.
Outstanding ideas, quoting the creators, may be implemented or receive additional awards.

Briefs
At #TheAlternativeSchool you work on real briefs, for real brand challenges, just as in real life or during the 24h YL competitions happening in Cannes.
If under 30 and interested to attend “Future Proof Creativity: How to brand: 25+” the fall - winter module, there will also be scholarship briefs. Follow #TheAlternativeSchool on social media, to find out about the new scholarship competition.
PREVIOUS WORK WORTH EXPLORING

PLAY IT COOLER
M&C

NEVER LOSE YOUR BALANCE
GOOD KIDS, M.A.A.D CITY

CHILL, IT'S COOLER...ANYWHERE
BRIEFBUSTERS
AWARDS WON BY OUR SPEAKERS & JURORS
26-27 \ CREATIVE MBA / SPEAKERS & JURORS
Make your mama proud:
100 scholarships. 4 briefs. Apply by 5.11. 5 weeks. 44 speakers. 25 countries. Learn at quantum speed. The world at your fingertips.
BRANDS SHAPED BY OUR SPEAKERS
What?
World's first Creative MBA for passionate professionals eager to know the latest in marcom, design & related industries.
Emerging trends & insightful transformations
“How goods look like” in the near future. Business intelligence, guts & flair. Culture & society awareness.
Training led by exceptional professionals, complemented by workshops and real briefs tackled individually or in pairs.
International experiences are in order for the best, adapted to the specific criteria of each

When?
FALL - WINTER
November & December On Line
7-9 PM. Tuesdays and Thursdays
ALONG THE YEAR, FOR THE BEST
access to premium events
international experiences
1 : 1 mentorship with Tedi Migdalovici

For whom
It’s the hunger to know first about the latest and the best that keeps this mayo firm, not the age. Anyone, regardless of seniority level, can attend.
An eclectic, passionate crowd has its perks: People learn from each other as much as from the speakers.

Young Lions
Teams of 2
At least one of the two has to be fluent in visual languages, for the briefs’ execution.
Ad, design, branding agencies’ employees, marketers, strategists, copywriters, creative PR & all sorts of content creators, game developers or freelancers working in marcom & related industries.
Competitions in Design, PR, Print, Digital and Media are subject to availability.

The briefs
The on-line meetings can be followed by short presentations & feedbacks on the briefs’ ideas & executions.
Most briefs follow a kaizen approach, with work refined through speakers feedback.
At least one sprint brief, to be completed within 24 hours.
Jury evaluation follows. A week later the Winners are announced.
Top performers qualify for international events.
Outstanding ideas, quoting the creators, may be implemented or receive additional awards.

Briefs
At #TheAlternativeSchool you work on real briefs, for real brand challenges, just as in real life or during the 24h YL competitions happening in Cannes.
If under 30 and interested to attend “Future Proof Creativity: How to brand: 25+” the fall - winter module, there will also be scholarship briefs. Follow #TheAlternativeSchool on social media, to find out about the new scholarship competition.
PREVIOUS WORK WORTH EXPLORING

PLAY IT COOLER
M&C

NEVER LOSE YOUR BALANCE
GOOD KIDS, M.A.A.D CITY

CHILL, IT'S COOLER...ANYWHERE
BRIEFBUSTERS
AWARDS WON BY OUR SPEAKERS & JURORS
26-27 \ CREATIVE MBA / SPEAKERS & JURORS
Make your mama proud:
















































































































































