London, UK — The Curious Felis Awards, a global competition that celebrates excellence in strategic thinking, are entering their final days for submissions. with deadline September 22nd. For the first time, the competition has opened its doors to the world, inviting strategists across markets and disciplines to showcase their best work.

Unlike many awards that focus solely on execution, Curious Felis recognises the role of strategy as the foundation of effective campaigns. Its mission is to highlight the insights, frameworks, and decisions that drive creative and commercial impact. By going global in 2025, the awards are providing a unique platform for strategists to gain international visibility and benchmark their work against the very best.

This year’s jury will be presided over by Faris Yakob, co-founder of Genius Steals and the author of Paid Attention. Yakob will lead an international jury tasked with evaluating the global submissions based on the quality, originality, and effectiveness of their strategic foundations.

Key Dates

• Submission Deadline: 22 September 2025

• Eligibility Period for Work: 1 January 2024 – 12 September 2025

• Awards Ceremony: 12 November 2025

Winning a Curious Felis Award offers more than recognition — it signals to clients, peers, and the industry that strategy is not just an invisible process behind the scenes, but a discipline worthy of celebration.

The competition is open to all types of agencies. Strategy teams are encouraged to submit their entries before the 12 September deadline to be part of the first global edition.

Entries can be submitted at www.curiousfelis.com.